Overview of Services
LeadOps Studio provides the following services:
- WhatsApp Business API Automation: Setup, configuration, and management of WhatsApp Business API (Cloud API) automations including automated replies, message templates, broadcast campaigns, and chatbot workflows using Meta's official WhatsApp Business Platform.
- Meta Business API Integration: Integration with Meta's Graph API for managing Facebook Pages, WhatsApp Business Accounts, ad campaigns, lead forms, and business communications.
- AI Chatbot Development: Building custom-trained conversational bots for websites, Messenger, and Instagram DM channels.
- Google Business Profile (GBP) Optimization: Local ranking optimization, review generation strategy, and coordinate geotagging.
- Local SEO Services: Optimizing site silo structures to rank for geographical search queries.
- Lead-Focused Website Development: Conversion-focused static layouts designed to generate calls and WhatsApp enquiries with rapid loading speeds.
- Google & Meta Ads Management: Campaign setups, tracking pixels, demographical targeting, and conversion attribution reports.
- Review Management & Automation: Deployed rating requests and feedback systems triggered upon client transaction completion.
- AI Content Creation: Custom LLM workflows to draft localized business blogs and search pack updates.
WhatsApp Business API & Meta Business API Terms
By engaging LeadOps Studio for WhatsApp Business API and/or Meta Business API automation services, you
acknowledge and agree to the following:
-
Meta Platform Compliance: All automation services are subject to Meta's Platform Terms,
WhatsApp Business Policy, WhatsApp Commerce Policy, and Meta Developer Policies. We operate within the
boundaries set by Meta, and any changes to Meta's policies may affect the services we provide.
-
Account Ownership: Your WhatsApp Business Account (WABA), Facebook Business Manager,
and associated assets remain your property. We act as a technical service provider managing these
accounts on your behalf with your explicit authorization.
-
API Access Authorization: You grant LeadOps Studio permission to access your Meta
Business API and WhatsApp Business API through System User tokens, Page Access Tokens, or other
OAuth-based authorization mechanisms, solely for the purpose of delivering contracted services.
-
Message Template Approval: WhatsApp message templates must be approved by Meta before
they can be used for outbound messaging. We will submit templates on your behalf, but approval is at
Meta's sole discretion. We are not responsible for template rejections by Meta.
-
Messaging Costs: WhatsApp Business API conversations are billed by Meta according to
their conversation-based pricing model. You are responsible for all Meta messaging charges, which are
separate from our service fees, unless otherwise agreed in writing.
-
Opt-In Compliance: You are responsible for ensuring that all recipients of WhatsApp
marketing messages have provided valid opt-in consent as required by Meta's policies and applicable
laws. We will assist in setting up opt-in mechanisms, but the responsibility for obtaining and
maintaining consent records lies with you.
-
Prohibited Content: You agree not to use our WhatsApp or Meta API automation services
to send spam, unsolicited messages, illegal content, or any content that violates Meta's policies. Any
account suspension or restriction by Meta resulting from policy violations by you is not our
responsibility.
Meta API Data Usage & Restrictions
In accordance with Meta's Platform Terms, we adhere to the following data usage restrictions:
- Data obtained through Meta APIs is used exclusively for providing the contracted services and is not
used for any other purpose
- We do not sell, license, or transfer Meta API data to any third party, data broker, or advertising
network
- We do not use Meta API data to build or augment user profiles for advertising purposes beyond the
scope of our services
- We do not combine Meta API data with data from other sources for purposes unrelated to the contracted
services
- Upon termination of services, all Meta API data will be deleted within 30 days unless required for
legal compliance
- We implement technical and organizational security measures to protect data received through Meta
APIs, including encryption at rest and in transit
Google Business Profile & Review Automation Terms
By engaging us for Google Business Profile (GBP) optimization and Review Management/Automation services, you agree that:
- Google Policies Compliance: All GBP actions must adhere to Google's official Business Profile Guidelines. Any changes Google makes to its algorithms, Local Pack rankings, or suspensions resulting from your prior listing activities are outside our control.
- Geotagged Coordination: You are responsible for ensuring that any coordinates and location photos provided for update publications correspond to real physical operations.
- Opt-In Consent for Review Campaigns: If you trigger automated review feedback requests via email, SMS, or WhatsApp pipelines, you warrant that all recipient contacts have given prior opt-in consent for receiving communications.
- No Gatekeeping or Incentives: We do not deploy review gating (filtering negative feedback before Google routing) or incentivized review mechanisms, as they strictly violate Google's guidelines. We are not responsible for suspensions if you request prohibited gating behaviors.
AI Content Creation & Publishing Terms
For services involving automated local blogs, campaign copies, and search description generation:
- LLM Generation: We utilize Large Language Models (LLMs) and custom AI engines to draft content. AI-generated text may occasionally contain factual errors, regional inaccuracies, or inconsistencies (hallucinations).
- Client Review & Liability: All AI-generated content is provided to you for review. You maintain sole responsibility for verifying the factual accuracy, legal compliance, intellectual property clearances, and localized spelling of all materials before publishing, distributing, or deploying them online. We are not liable for any damages resulting from unvetted AI copy publication.
No Guarantee of Specific Results
While we work hard to deliver results, we cannot guarantee specific numbers of leads, calls, enquiries,
WhatsApp message delivery rates, or campaign engagement metrics.
Results depend on many factors including your business type, location, market conditions, competition,
budget, message content quality, and Meta's platform policies and algorithms. We will provide our best
efforts to improve your lead generation and automation workflows, but outcomes may vary. WhatsApp message
delivery is also subject to Meta's infrastructure availability and recipient device status.
Client Responsibilities
As our client, you are responsible for:
- Approving ad campaigns and budgets before they go live
- Paying for Google Ads spend directly to Google (or as agreed)
- Providing accurate information about your business
- Responding to our requests for approvals or information in a timely manner
- Reviewing and approving website content and designs
- Providing access to your Meta Business Manager, Facebook Pages, and WhatsApp Business Account as
required for API integration setup
- Maintaining a verified Facebook Business Manager account in good standing
- Ensuring all WhatsApp message recipients have provided valid opt-in consent before marketing campaigns
are launched
- Paying Meta's WhatsApp Business API conversation charges separately from our service fees
- Reviewing and approving WhatsApp message templates before submission to Meta for approval
- Complying with Meta's Platform Terms, WhatsApp Business Policy, and all applicable laws when using our
automation services
- Promptly notifying us of any changes to your Meta Business account, including business verification
status or account restrictions
Intellectual Property
Website Ownership: Once fully paid, the website we build for you belongs to you. You own
the design and content.
Automation Workflows: Custom WhatsApp Business API automation workflows, chatbot logic,
and Meta API integration configurations developed specifically for your business are yours upon full
payment. However, the underlying automation frameworks, code libraries, and methodologies used to build
these workflows remain our intellectual property.
Our Tools & Methods: Our processes, strategies, internal tools, automation templates, and
API integration frameworks remain our property.
We may use similar approaches for other clients.
Third-Party Services: Google Ads accounts, Meta Business Manager, WhatsApp Business API,
Meta Graph API, tracking tools, and other third-party services
are subject to their own terms and conditions. We are not responsible for changes to third-party APIs,
pricing, or policies that may impact your services.
Payment Terms & Refunds
Payment terms will be agreed upon before work begins. Service fees are separate from Google Ads spend and
Meta WhatsApp Business API messaging charges. You
are responsible for paying Google directly for ad spend and Meta for WhatsApp conversation charges, unless
otherwise agreed in writing.
Refunds: We do not offer automatic refunds. Refunds, if any, will be considered on a
case-by-case basis and must be agreed upon in writing before work begins. Once work has started or
services have been delivered, refunds are not guaranteed. Meta WhatsApp Business API messaging charges
paid to Meta are non-refundable by us as they are billed directly by Meta.
Service Interruptions & Platform Dependencies
Our WhatsApp Business API and Meta Business API automation services depend on Meta's platform
infrastructure. You acknowledge that:
- Meta may change, restrict, or discontinue API features, pricing, or policies at any time without
notice, which may affect the services we provide
- WhatsApp Business API downtime, rate limiting, or service disruptions by Meta are beyond our control
- Message template rejections by Meta may require revisions and resubmission, potentially delaying
campaigns
- Meta may suspend or restrict WhatsApp Business accounts for policy violations, which may interrupt
automation services
- Changes to Meta's conversation-based pricing model may affect your messaging costs
- We will make reasonable efforts to notify you of any known platform changes that may impact your
services
Limitation of Liability
To the maximum extent permitted by law, LeadOps Studio's liability is limited to the amount you have paid
for our services. We are not liable for:
- Indirect, incidental, or consequential damages
- Loss of profits, revenue, or business opportunities
- Results that don't meet your expectations
- Issues caused by third-party services (Google Ads, Meta Business API, WhatsApp Business API, hosting,
etc.)
- Delays or issues beyond our reasonable control
- WhatsApp Business account suspensions, restrictions, or bans imposed by Meta due to policy violations
by you or your customers
- Message delivery failures caused by Meta's infrastructure, recipient phone status, or network issues
- Changes to Meta's API pricing, rate limits, or feature availability
- Loss of data resulting from Meta's platform changes or API deprecations
- Template rejection or messaging restrictions imposed by Meta
Service Termination & Data Handling
Upon termination of services:
- We will revoke all Meta API access tokens and disconnect API integrations within 7 days
- All Meta API data (message logs, contact lists, webhook data) stored in our systems will be deleted
within 30 days
- Your WhatsApp Business Account, Facebook Business Manager, and associated assets will remain under
your ownership and control
- We will provide reasonable assistance in transitioning automation services to another provider if
requested
- Any outstanding Meta WhatsApp messaging charges remain your responsibility
Changes to Services
We may update or change our services over time, including modifications necessitated by changes to Meta's
APIs, WhatsApp Business Platform policies, or pricing models. We will notify you of significant changes
that affect your
ongoing services. If Meta introduces changes that materially impact the scope or cost of your automation
services, we will work with you to find suitable alternatives.
Governing Law
These Terms of Service are governed by the laws of India. Any disputes will be subject to the jurisdiction
of courts in India. Use of Meta Business API and WhatsApp Business API is additionally subject to Meta's
Platform Terms and applicable policies.
Contact Us
If you have questions about these Terms of Service, please contact us: